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What were the challenges, the ups, and the downs that you faced during the 6 years in making of this pop-up beauty? What were the hurdles that you faced while running the Kickstarter campaign?

Jake: The biggest hurdles were finding a manufacturer who shared our vision in quality. As you know, too many manufacturers these days just want to churn out the numbers.

We needed to think more along the quality than quantity. The other big problem, like with any new business, was finance.

It’s a difficult business to scale. Kickstarter has helped us with this.

During the campaign, keeping momentum was difficult. Getting the campaign ready is probably more problematic than when it is running. However, the real hard work starts after the campaign!

What does a day look like at the Cinch! HQ? How do special occasions look like (Like celebrating an achievement, or a birthday)?

Jake: Well… I’ve just got engaged and just my birthday just went by, so I celebrated like I always do. But I’m so busy, the hangovers are nowhere near as easy as they used to be.

Haha!

Tell us about your entrepreneurial journey. How and when you realized you had that entrepreneurial spirit in you.

Jake: I’ve always found ways of making money from an early age. From buying and selling vintage clothing to organizing beach parties when I worked abroad. I was always happy earning extra money but the older I got, the more commitment I’ve been able to put into my ideas. When I was younger, just earning the extra income was enough. But as I’ve become more mature and settled, I’ve looked to build things into more of an established business than I did when I was younger.

What would be your guru mantra that you’d like to share with budding entrepreneurs for funding?

Jake: JUST GO FOR IT. Too many people just talk and say “I had that idea”, but actions speak louder than words.

What’s your favorite quote- the one that keeps you up and running, defining your life every day, every second, in your own terms?

Jake: Not one specific quote that I stand by really, there are so many good and relevant ones. However, I’d like to say this one thing-

I like to keep things simple and I think too many people over complicate things. So just ‘be happy’. It’s as simple as that.

If you can master that, then nothing else really matters anyway. 😉

And finally, if given a chance to reach out to all the entrepreneurs and wantrepreneurs out there, what would you like to tell them?

Jake: ‘Be happy’ haha!

Cinch - Popup tents - interview with I Innovate Magazine

And that’s all from Jake. You can browse our Interview with Entrepreneurs section where we have interviewed awesome Entrepreneurs like Jake from Cinch.

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